How We’re Building an Equity-Minded Remote Company

by Sarah Rose Belok

You’ve heard Alley is a company committed to building a more diverse, equitable, and inclusive workplace, and are wondering what actions we’ve taken.

Over the past year we have focused on supporting equity at all intersections and improving team member learning and development as part of a long-term sustainability plan to embed Diversity, Equity, and Inclusion (DE&I) efforts in all areas of Alley’s business.

We don’t believe in one-hit, DE&I wonders. We don’t believe in empty gestures of allyship. We believe in “praxis”-acting and reflecting on the world in order to change it.

When we say we are going to take action, we act transparently, we iterate for quality, and we hold ourselves accountable to continuous improvement.

Here’s what we’ve done this year as initial steps towards change:

This is only the beginning.

Websites are not built by robots, they are built by a diverse team of people-people for whom we must create the systems to recruit, retain, and support. The values we instill in our support systems-the values we want to see changed in our industry-will be the same values that guide our client relationships and, in turn, are woven into the fabric of our products.

We are thoughtfully and consistently taking actions that demonstrate our solidarity with women, Black and Indigenous peoples, people of color, LGBTQIA+, and people with visible and invisible disabilities every day. We are honoring the intersection of what makes each of us unique-the identities that simultaneously privilege and oppress us. At Alley, we are committed to change, and we hope you’ll continue to join us on this journey.

Originally published at on December 18, 2020.

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